JOHNNIE WALKER
| JOHNNIE ´N´ GO

CP+B Brasil has turned canteens into fashion accessories for Johnnie Walker Brazil, as an action for the Arrisque Experimentar (Dare ‘n’ Try) campaign. Named Johnnie ‘n’ Go, the limited collection features illustrations by four artists, symbolizing how consuming whisky has changed over time. As part of the project, we created the song “What You Need”, with trap-based beats and minimalist arrangements. In balance with the melody, we brought KARLA to sing it, bringing a delicate and provocative voice to the song.